In an attempt to increase business Nedlands Golf Club is putting together the Club’s first ever Official Corporate Brochure and wanted to offer existing members and sponsors a chance to profile in the publication for a 16 month period.
If members know of any businesses or associates that might be of relevance in supporting the club and profiling their business please email across to Wayne Smith, as below.
Please accept this email as confirmation of your invitation to profile in the Nedlands Golf Club Corporate Brochure.
Here is a link to the Official Annual Corporate Brochure for The Headland Golf Club which was published just recently http://issuu.com/pinnaclesportspublications/docs/headland_golf_club .You can expect the Nedlands Golf Club be very similar in style, design and format; brochure dimensions are 210mm x 210mm (8 inches square).
The brochure for the Nedlands Golf Club will be designed as high-end marketing collateral and will be used extensively by the club and ourselves on behalf of the club to raise their profile within their local area in order and to increase revenue streams from new members / hire of facilities / events / corporate sponsorship & membership / training & conferencing facilities etc. As such, distribution and circulation is on 5 levels and is maintained for 16 months.
We are due to publish in late April, and invitations are currently being provided to certain local businesses or organisations to profile themselves in the brochure for the period. Positions are strictly invitation only – you must be local, well established, have products or services of distinct benefit or interest to the readership (particularly the members and the club) as well as the external readership. You may also be known by the club. It is completed this way to ensure that only the highest quality of service is provided by the advertisers.
We will;
- Offer all members a reduced rate card.
- Offer the design studio free of charge to create an advert for you (optional) with copyright relinquished to you.
Distribution and circulation is on 5 levels: (On site – External business distribution points – Third party residential mailing system – Members- Website)
CLUB SITE
We will provide the club with dispensers which will be situated in easy eye-sight in high visibility areas around the club site (clubhouse, restaurant, bars, reception, conference facilities) etc. The brochure is free of charge and all guests and visitors throughout the 16 month period will be offered and encouraged to take copies. Incoming telephone enquiries to the club will have a brochure sent out on request. As you would expect all members of the Club are given a copy direct from the committee. All sponsors and club suppliers are provided copies. Essentially from the club site the brochure will be on display 24/7 for the whole 16 months and every single day editions will be distributed.
EXTERNAL DISTRIBUTION
This is highly targeted. The club do not have the resources to undertake this so we will be using a distribution company which will focus on the affluent residential areas in and around the club site ( and immediate surrounding areas), well-established larger businesses and waiting rooms. The brochure will go through the letter-box. The waiting rooms will be in private hospitals, private clinics, car dealerships, dentists and high end corporate companies etc.
Initial print-run is 5000 editions with top-up print-runs throughout the period as and when the club are low on stock. We will release up to 2000 to the club to begin with, with the remainder delivered when they are low on stock, as they do not have the storage space for all 5000. After that, we will top the club up a number of times throughout the period whenever they get low on stock again. The external distribution will be staggered on a quarterly basis to ensure the brochure is in full circulation for the whole 16 months. Each quarter we will target different residential areas in the club’s territory and each quarter will have its own print-run. We will focus on the affluent residential areas only on the residential distribution.
Members
All members will receive a brochure directly and anyone associated with the Golf club.
Website
We will also put a link of the brochure on the website to increase media exposure, further maximizing your audience.
We also estimate in total the readership to be a minimum of 70,000 per edition.
Please consider this invitation carefully. It is a unique opportunity to profile your business to all the members, guests and visitors at the club, as well as a high-end local audience, for an extended period of time.
I hope this email reaches you well and please reply to the publisher wayne.smith@pinnaclepublishing.com.au for anyone wanting to get involved to find out prices or if you have any more questions. Alternatively call mobile 04 2205 8799.
Kindest regards
Wayne Smith
Managing Director
Pinnacle Sports Publishers
Mob: 0422 058 799
